Serif

typeface
Serif typefaces are a classic and popular style of font used in printing, typography, and graphic design. Serifs are the small decorative strokes or lines at the ends and base of each letter or symbol, which help the eye distinguish between characters. They are often associated with traditional print such as newspapers, books, and magazines. Some of the most common and recognizable serif typefaces include Times New Roman, Garamond, Baskerville, and Georgia.
The history of serif typefaces goes back hundreds of years. In early typography, fonts were modeled after written documents by scribes and calligraphers. As interest in printing increased in the late 15th century, type designers began to develop fonts based on the style of handwriting they encountered. These early types usually included serifs, as they provided the structure and uniformity needed to print texts quickly and consistently.
Due to their long history and traditional designs, serif fonts tend to lend an air of sophistication and elegance to printed works. This is why they remain the go-to font for applications such as journals, newspapers, and other traditional print. However, today’s modern digital environment has seen a surge in the use of sans-serif fonts, as many of them are easier to read on computers and mobile devices. Regardless, serif fonts still have a place and will continue to be a popular and timeless choice in the world of typography and design.